When it comes to digital media, the consumer is in control. Digital media is all about creating strong and relevant connections between the prospect and the brand. We see the real opportunity with digital media as being able to create engagement between prospects and products and providing the motivation to create sales.
At HMS, we employ a disciplined approach to finding the most relevant, powerful, and engaging media options.
We are Google AdWords certified and are experienced with Video and Rich Media. Our approach is to create targeted campaigns with publisher direct and programmatic ad buying to increase reach and frequency on relevant sites while keeping media costs to a minimum.
We vigilantly monitor performance and optimize our campaigns to generate the best results and the best return on investment for our clients.